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Facebook

Track Facebook campaigns, leads, and conversions inside one ads manager.

The Cometly Facebook integration imports ad-level performance every 30 minutes, captures Instant Form leads natively, and feeds qualified conversions back via the Conversion API. Manage campaigns and analyze spend without bouncing between tools.

Live connection
OAuth
Facebook
Ads
Cometly
Attribution & reporting
  • Real-time event sync
  • Stitched to original ad click
  • Multi-touch attribution applied
What you get

Why teams plug in
Facebook.

Every Facebook event flows into Cometly with the original visitor journey attached, so attribution lines up with the systems your team already trusts.

  • Half-hourly imports of campaign, ad set, and creative performance
  • Pause underperforming ads and rebalance budgets from Cometly
  • Conversion Sync feeds clean events back to Facebook
  • URL-parameter tracking won't reset Meta's learning phase
Setup

Connect in minutes.

The Facebook integration uses OAuth. Most teams have data flowing in less than five minutes, with no engineers required.

Full setup guide
  1. Connect Meta inside Cometly's Apps & Integrations.
  2. Add Cometly URL parameters to your Facebook ad URLs.
  3. Enable Conversion Sync for the events you want to send back.
  4. Confirm match quality inside Meta's Events Manager.
  5. Review attribution inside Cometly's Ads Manager.

See Facebook attribution live.

Book a 30-minute demo. We'll wire Facebook up to your stack on the call and show you what real attribution looks like.