WooCommerce

Track purchases, add to carts, and initiate checkouts

The Cometly WooCommerce integration makes it easy to track purchases and customer interactions, ensuring accurate marketing attribution. With the Cometly WooCommerce plugin, you can automatically track key events like add to cart, initiate checkout, and purchases, helping you understand which ads and campaigns are driving revenue.

Once installed, the plugin:

  • Automatically adds the Cometly Pixel to your WooCommerce store
  • Tracks add to cart, initiate checkout, and purchase events without manual setup
  • Sends purchase data to Cometly via a webhook for real-time tracking

How It Works

  1. Download and install the plugin from your Cometly account
  2. The plugin installs the Cometly Pixel, captures customer interactions, and sends purchases to Cometly
  3. Use Cometly’s reporting tools to track performance, adjust ad spend, and scale high-converting campaigns

Important Setup Notes

  • Do not manually install the Cometly Pixel—the plugin does this for you
  • Clear your site cache after installation to ensure tracking accuracy
  • If using WP Rocket, disable settings that delay JavaScript loading to avoid tracking issues
  • For custom WooCommerce stores, manual setup may be required if the plugin is not compatible

Why It Matters

By integrating WooCommerce with Cometly, you can:

  • Track purchases and customer actions without manual setup
  • Attribute revenue accurately to the ads and marketing channels that drive sales
  • Optimize ad spend with real-time insights into performance

With Cometly’s WooCommerce integration, you’ll have everything you need to scale your store efficiently and maximize ROI.